Privacy Notice
Effective Date: April 10, 2023
Notice Version: 1.6
Data Controller Contact Information:
Definitions
Non-Personal Data (NPD): refers to information that cannot be directly linked to any individual.
Personal Data (PD): refers to information relating to an identified or identifiable natural person (‘data subject’). An identifiable natural person can be identified directly or indirectly, for example, by name, ID number, location data, or other factors specific to their identity. PD encompasses Personally Identifiable Information (PII) but extends to a broader range of data.
Sensitive Personal Data (SPD): includes critical information such as social security numbers, driver’s license or state ID numbers, financial account details with security credentials, exact geolocation, racial or ethnic origin, religious beliefs, genetic data, biometric data used for identification, health information, and details about one’s sex life or sexual orientation.
Topics Covered in Our Privacy Notice
- Your Rights
- Information We Collect and How We Collect It
- How Your Personal Data (PD) Is Used and Disclosed
- Retention and Deletion of Your PD
- Protecting Third Party Privacy Rights
- Do Not Track Settings
- Links to Other Websites
- Protecting Children’s Privacy
- Our Email Policy
- Our Security Policy
- Use of Your Credit Card
- Transfer of PD from Other Countries
- Changes to Our Privacy Notice
Your Rights
To exercise any of your rights under this privacy notice, please contact us using the information provided at the top of this notice. We will respond to your request within 30 days. In some cases, multiple requests or complex circumstances may require additional time.
When using our website and providing PD, you may have rights under privacy laws in the United States, including the California Consumer Privacy Act (CaCPA) and the California Privacy Rights Act (CPRA), as well as other state and international laws. Even if not explicitly listed, we strive to honor data subject access requests. However, we reserve the right to deny requests that are not legally required. Your rights may include:
- The right to receive equal service and pricing without discrimination, even if you exercise your privacy rights.
- The right to submit requests under this privacy notice using one or more methods, such as a toll-free telephone number and an email address, if the business has a physical storefront and a website. If the business operates only online, it must provide a dedicated email address for requests required by law.
- The right to know if your personal data (PD) is sold or disclosed, and to whom.
- The right to request that we do not sell any of your PD.
- The right to be informed about the PD we collect from you and how we process it.
- The right to receive confirmation that your PD is being processed and to access your PD.
- The right to have your PD corrected if inaccurate or incomplete.
- The right to request the removal or deletion of your PD if there is no compelling reason for us to continue processing it. However, this right is not absolute and can be overridden in cases where we have a legal basis or overriding legitimate interest to continue processing your data.
- The right to ‘block’ or restrict the processing of your PD. When PD is restricted, we can store it but not process it further.
- The right to request the PD you provided to us and use it for your own purposes. Upon request, we will provide your data to you or another service or product provider within 30 days, subject to commercial and industrial confidentiality.
- The right to object to us processing your PD for specific reasons, including processing based on legitimate interests, public interest tasks, direct marketing, targeted advertising, and scientific or historical research and statistics.
- The right not to be subject to decisions based solely on automated processing, including profiling, that significantly affect you legally or similarly.
- The right for us to limit the collection of your PD to what is adequate, relevant, and reasonably necessary for the purposes for which the data is processed.
- The right for us not to process your PD for purposes that are neither reasonably necessary nor compatible with the disclosed purposes for which such personal data is processed, as disclosed to you, unless we obtain your consent.
- The right to appoint an authorized agent to make requests on your behalf. When appointing an authorized agent, you must provide a valid power of attorney, valid government-issued identification for both the requester and the authorized agent.
- The right to lodge a complaint with supervisory authorities if your information has not been processed in compliance with your rights under privacy laws.
Information Collection and Methods
Regarding our current data collection practices over the past year, we gather various categories of Personal Data (PD), Sensitive Personal Data (SPD), and other information about you through different means.
Legal Basis for Collecting and Processing PD
When you purchase our products/services or fill out contact forms on our website, we collect and process your PD based on the necessity to fulfill contractual obligations or to initiate contract-related actions. In some regions, consent may be the sole legal basis for PD processing, such as when you download free information, access videos, or participate in webinars.
Automatic Information
We receive automatic information from your web browser or mobile device, including your IP address, Internet service provider’s name, browser type, device type, operating system, and browsing activity data on our website. This data helps us enhance website performance and marketing efforts.
Retention and Disposal of Your PD
We retain collected information, including PD, as required by law, business needs, or tax purposes. Information may be stored electronically, on paper, or both. Upon no longer needing this information, we securely dispose of it.
Updating, Requesting, and Deleting Your PD
You can update your PD using our website’s services or contact us directly if these services are unavailable. You have the right to access the PD we hold about you, stored electronically or on paper. You may also request the deletion of your PD, although we may retain it for contractual enforcement or legal compliance.
Use of Cookies
Our website utilizes cookies to enhance functionality and personalize content. These cookies include:
- Strictly Necessary Cookies
- Performance Cookies
- Functional Cookies
- Media Cookies
- Advertising or Targeting Cookies
- Session Cookies
- Persistent Cookies
By consenting to our use of cookies, you allow us and our partners to place, store, and access these cookies on your devices.
Web Beacons
We employ web beacons to gather general website usage data and monitor special promotions or newsletters, aiding us in statistical analysis of email engagement.
Social Media and Google API
Using our website subjects you to Google’s Privacy Policy and Terms of Service. We adhere to Google API Services User Data Policy when handling user data obtained through Google APIs.
Chat Software and Contact Forms
Our website features chat software and contact forms for online communication, where we collect information like email addresses, names, locations, and any other data you voluntarily provide.
Google Analytics and Other Analytics Services
We utilize Google Analytics and other analytics services to analyze website traffic and user behavior to enhance our services and marketing efforts.
Third-Party Disclosures and Service Providers
We do not sell your PD for marketing purposes but may share it with service providers like payment processors, web analytics firms, and customer support services to fulfill our obligations.
Legal Disclosures and Successors
We may disclose your PD if required by law, legal processes, or to protect our rights or those of our users. In business transitions, your PD may be transferred to successors as per this privacy notice.
Children’s Privacy and Security
Our website is not intended for users under 16, and we do not knowingly collect their PD. We implement industry-standard security measures to protect your PD but cannot guarantee complete security over the Internet.
Changes to Privacy Notice
We reserve the right to modify this privacy notice, with any updates posted on our website. Continued use of our services after changes implies acceptance of these revisions.
If you have inquiries about our privacy practices, please contact us using the information provided in this notice.